{"id":1000009503,"date":"2023-01-20T18:22:34","date_gmt":"2023-01-20T17:22:34","guid":{"rendered":"https:\/\/forum-engagement.org\/?p=1000009503"},"modified":"2023-01-20T18:22:35","modified_gmt":"2023-01-20T17:22:35","slug":"bouygues-immobilier-lance-loji-destinee-aux-urbains-convaincus-soucieux-de-lenvironnement","status":"publish","type":"post","link":"https:\/\/forum-engagement.org\/2024\/bouygues-immobilier-lance-loji-destinee-aux-urbains-convaincus-soucieux-de-lenvironnement\/","title":{"rendered":"Bouygues Immobilier lance LOJI, destin\u00e9e aux urbains convaincus soucieux de l&rsquo;environnement"},"content":{"rendered":"\n<p><strong>Avec cette offre unique sur le march\u00e9, Bouygues Immobilier propose des lofts configurables, pens\u00e9s pour s\u2019adapter \u00e0 la diversit\u00e9 des modes de vie des citadins\u00a0: jeunes actifs, familles ou retrait\u00e9s\u00a0!<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Des logements confortables et \u00e9volutifs<\/h2>\n\n\n\n<p>Aujourd\u2019hui l\u2019offre de logement neuf sur le march\u00e9 est standardis\u00e9e, cherchant \u00e0 r\u00e9pondre aux besoins et attentes du plus grand nombre. Face \u00e0 ce constat, Bouygues Immobilier propose de diversifier l\u2019offre de logement, car nous sommes tous diff\u00e9rents et recherchons chacun des usages divers et vari\u00e9s. L\u2019offre Loji de Bouygues Immobilier est une r\u00e9ponse pour tous ceux qui souhaitent entre autres, de la flexibilit\u00e9, de la personnalisation et des espaces de vie g\u00e9n\u00e9reux.<\/p>\n\n\n\n<p>Chaque loft Loji se compose en base d\u2019un&nbsp;plateau&nbsp;dot\u00e9&nbsp;:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>D&rsquo;une capsule d\u2019eau&nbsp;fixe permettant de regrouper tous les usages li\u00e9s \u00e0 l\u2019eau en un point unique au c\u0153ur de chaque logement ;<\/li><li>D\u2019une baie vitr\u00e9e rappelant les codes des bow-windows&nbsp;;<\/li><li>De nombreuses solutions de rangements&nbsp;;<\/li><li>Des cloisons facilitant la modification des configurations.<\/li><\/ul>\n\n\n\n<p>Pour permettre cette souplesse, Loji s\u2019est inspir\u00e9 de l\u2019immobilier de bureaux avec le mode constructif des poteaux poutres, la pose d\u2019un rev\u00eatement de sol unique et la suppression des radiateurs gr\u00e2ce au syst\u00e8me de chauffage vecteur air.&nbsp;<\/p>\n\n\n\n<p>Les futurs occupants de Loji auront le choix entre quatre plateaux de dimension diff\u00e9rente qu\u2019ils pourront configurer et reconfigurer au fil du temps, de leurs envies et des changements au sein de leurs foyers. Pour chacun de ces plateaux, Bouygues Immobilier a r\u00e9alis\u00e9 un travail&nbsp;d\u2019optimisation de l\u2019espace&nbsp;en proposant aux acqu\u00e9reurs plusieurs possibilit\u00e9s d\u2019am\u00e9nagements pour que 100% de l\u2019espace achet\u00e9 puisse \u00eatre pleinement habit\u00e9.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Des logements pens\u00e9s avec leurs potentiels habitants&nbsp;<\/h2>\n\n\n\n<p>Guid\u00e9s par les aspirations des futurs habitants, Bouygues Immobilier a eu \u00e0 c\u0153ur de les int\u00e9grer d\u00e8s la conception du projet. La mise en place de&nbsp;tests utilisateurs, diagnostics ergonomiques et prototypages lors de la conception, ont permis \u00e0 Bouygues immobilier de cerner leurs besoins et ainsi, de faire \u00e9voluer son offre pour qu\u2019elle r\u00e9ponde pleinement \u00e0 leurs attentes.<\/p>\n\n\n\n<p>Port\u00e9e par la Direction des Offres et Clients de Bouygues Immobilier, cette&nbsp;d\u00e9marche centr\u00e9e sur les usages&nbsp;s\u2019appuie sur une \u00e9quipe d\u2019architectes, de bureaux d\u2019\u00e9tudes, paysagistes, \u00e9cologues, d\u2019architecte d\u2019int\u00e9rieur et de designers, pr\u00e9sents sur l\u2019ensemble de la conception de Loji.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Une offre plus vertueuse pour l\u2019environnement, les habitants et les collectivit\u00e9s<\/h2>\n\n\n\n<p>Bas\u00e9e sur un&nbsp;mode constructif innovant&nbsp;(pr\u00e9fabriqu\u00e9), l\u2019offre Loji b\u00e9n\u00e9ficie d\u2019une r\u00e9duction, \u00e0 la fois de la dur\u00e9e des chantiers et leurs nuisances, mais \u00e9galement de la quantit\u00e9 de mati\u00e8res premi\u00e8res utilis\u00e9es. Limitant l\u2019\u00e9talement urbain et l\u2019artificialisation des sols de par leur localisation urbaine, les r\u00e9sidences Loji auront un plus faible impact environnemental (carbone et biodiversit\u00e9). Enfin, gr\u00e2ce aux modes de chauffage retenus et aux mat\u00e9riaux utilis\u00e9s, ces logements sont compatibles avec la&nbsp;RE2020&nbsp;niveau 2025.&nbsp;<\/p>\n\n\n\n<p>Pens\u00e9e pour&nbsp;favoriser les interactions sociales&nbsp;avec les autres habitants et les riverains, ces r\u00e9sidences disposeront d\u2019espaces ext\u00e9rieurs (un rooftop, des jardins partag\u00e9s selon le&nbsp;<a href=\"https:\/\/www.bouygues-immobilier-corporate.com\/fr\/communique-de-presse\/bouygues-immobilier-devoile-son-concept-de-jardin-qui-sera-deploye-sur-ses\">concept de jardin de Bouygues Immobilier<\/a>).<\/p>\n\n\n\n<p>Enfin, coconstruits en liens avec les \u00e9lus, les immeubles Loji permettront de redynamiser les territoires en les rendant attractifs.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>\u00ab\u00a0Parce que l\u2019immobilier vit au rythme de la soci\u00e9t\u00e9 et que les besoins des habitants sont en permanente \u00e9volution nous avons cr\u00e9\u00e9 une nouvelle offre immobili\u00e8re, r\u00e9pondant parfaitement aux probl\u00e9matiques d\u2019usages rencontr\u00e9es par la plupart de nos clients. Avec Loji, nous avons r\u00e9invent\u00e9 le logement en imaginant des lofts pr\u00eat-\u00e0-vivre et configurables, que nos clients peuvent am\u00e9nager selon leurs besoins et l\u2019\u00e9volution de leur foyer, \u00bb<\/p><cite>souligne Olivier DURIX, Directeur G\u00e9n\u00e9ral Direction des Offres et Clients.<\/cite><\/blockquote>\n\n\n\n<div data-wp-interactive=\"core\/file\" class=\"wp-block-file\"><object data-wp-bind--hidden=\"!state.hasPdfPreview\" hidden class=\"wp-block-file__embed\" data=\"https:\/\/forum-engagement.org\/2024\/wp-content\/uploads\/2023\/01\/CP-BI-lance-Loji.pdf\" type=\"application\/pdf\" style=\"width:100%;height:600px\" aria-label=\"Contenu embarqu\u00e9 Contenu embarqu\u00e9 CP-BI-lance-Loji..\"><\/object><a id=\"wp-block-file--media-df8cb2f1-24e0-4d44-b788-ff014f0a4294\" href=\"https:\/\/forum-engagement.org\/2024\/wp-content\/uploads\/2023\/01\/CP-BI-lance-Loji.pdf\">CP-BI-lance-Loji<\/a><a href=\"https:\/\/forum-engagement.org\/2024\/wp-content\/uploads\/2023\/01\/CP-BI-lance-Loji.pdf\" class=\"wp-block-file__button\" download aria-describedby=\"wp-block-file--media-df8cb2f1-24e0-4d44-b788-ff014f0a4294\">T\u00e9l\u00e9charger<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Avec cette offre unique sur le march\u00e9, Bouygues Immobilier propose des lofts configurables, pens\u00e9s pour s\u2019adapter \u00e0 la diversit\u00e9 des modes de vie des citadins\u00a0: jeunes actifs, familles ou retrait\u00e9s\u00a0! Des logements confortables et \u00e9volutifs Aujourd\u2019hui l\u2019offre de logement neuf sur le march\u00e9 est standardis\u00e9e, cherchant \u00e0 r\u00e9pondre aux besoins et attentes du plus grand [&hellip;]<\/p>\n","protected":false},"author":113,"featured_media":1000009505,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[156,155],"tags":[],"class_list":{"0":"post-1000009503","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-engagements-pour-des-territoires-plus-efficients-sur-le-plan-social-et-environnemental","8":"category-engagements-pour-une-strategie-ecologique-performante"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Bouygues Immobilier lance LOJI, destin\u00e9e aux urbains convaincus soucieux de l&#039;environnement | Forum Engagement<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bouygues Immobilier lance LOJI, destin\u00e9e aux urbains convaincus soucieux de l&#039;environnement | Forum Engagement\" \/>\n<meta property=\"og:description\" content=\"Avec cette offre unique sur le march\u00e9, Bouygues Immobilier propose des lofts configurables, pens\u00e9s pour s\u2019adapter \u00e0 la diversit\u00e9 des modes de vie des citadins\u00a0: jeunes actifs, familles ou retrait\u00e9s\u00a0! Des logements confortables et \u00e9volutifs Aujourd\u2019hui l\u2019offre de logement neuf sur le march\u00e9 est standardis\u00e9e, cherchant \u00e0 r\u00e9pondre aux besoins et attentes du plus grand [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/forum-engagement.org\/2024\/bouygues-immobilier-lance-loji-destinee-aux-urbains-convaincus-soucieux-de-lenvironnement\/\" \/>\n<meta property=\"og:site_name\" content=\"Forum Engagement\" \/>\n<meta property=\"article:published_time\" content=\"2023-01-20T17:22:34+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-01-20T17:22:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/forum-engagement.org\/2024\/wp-content\/uploads\/2023\/01\/8-Bouygues-Immobilier-Loji-Piece-de-vie.jpg.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"2350\" \/>\n\t<meta property=\"og:image:height\" content=\"1020\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" 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